Digital Marketing Strategist

  • Full Time
  • Asad Avenue, Mohammadpur, Dhaka
  • No. of Vacancies: 1
  • Experience: 1 - 3 Year
  • Posted 11 months ago

👋 Hi there!
We are looking for a seasoned Digital Marketing Strategist to join our amazing marketing team at XpeedStudio.

WHAT WE DO :

At XpeedStudio, we work together to build innovative digital products in the form of wordpress plugins, SaaS tools, and mobile apps. We have achieved 10,00,000+ happy customers around the globe.

Our Products:

Our Portfolio:

WHAT WE’RE LOOKING FOR:

Key Responsibilities

  • Work with the Marketing Manager and assist in marketing campaigns, task management, team coordination, reporting, and analysis that aligns with our business goals.
  • Assist the CEO to bring our products and brands to new heights
  • Conduct market and user research to identify, assess, and prioritize new/existing business opportunities.
  • Develop and execute product positioning and messaging that differentiate products in the market.
  • Plan, develop, and execute Marketing Calendars i.e. Paid Media Advertising, Social Media, and Email Marketing campaigns.
  • Assist in developing marketing strategies based on creative/channel best practices and business needs.
  • Collaborating with writers, designers, and video content creators to develop informed creative decisions based on analytics.
  • Collaborate with development teams for product marketing and help make our products ready to be marketed.
  • Developing bi-weekly and monthly reports with benchmarks that align with defined KPI(s).
  • Continuous A/B testing to execute exclusive innovative marketing and growth hacking plans.
  • Continuous storytelling that highlights all personas in our network, through the lens of the CEO, marketing manager, and other stakeholders.
  • Plan the GTM  of new products and releases and manage the cross-functional implementation of the plan.
  • Play a vital role in coordinating the marketing team.
  • Must meet DEADLINEs!
  • Be open to feedback from the team on any improvisations or corrections.

Skills Required

  • Sound knowledge of all marketing channels and how digital promotions work (inbound marketing, paid marketing, SEO, influencer marketing, video marketing, etc.)
  • (Preferred and prioritized) skilled in AdOps, media buying, or paid search
  • Expertise in building and maintaining brands digitally
  • Proficient in product marketing for digital products
  • MUST be a skilled copywriter and storyteller
  • Good with numbers, analyzing them, and taking necessary actions.
  • Has a clear idea about how the software industry operates like managing digital assets, pricing, customer support, transactions, etc.
  • Excellent verbal and written communication skills
  • MUST have emotional intelligence, analytical prowess, and a professional mindset
  • Amazing team player, capable of coordinating team members, and handling multiple projects

Experience

  • Minimum 2 years of experience in the Digital Marketing field.
  • (Preferred and Prioritized) 1 year of experience in the Software Industry managing/working on Paid Media (Google, Bing, Facebook, Twitter, etc) and/or Social Media and/or Email Marketing, and/or SEO, and/or Partnership
  • HubSpot, Google, or Project Management certifications will be a plus.

Educational Qualifications

  • People from Business discipline/CSE will be prioritized
  • People from other disciplines with solid work experience are encouraged to apply

ADDITIONAL INFO:

Working Days

  • Weekly 5 days. Sunday to Thursday. 8 AM to 5 PM.

Salary Range:

  • Up to 50,000 BDT/Month (Based on your experience)

Benefits You’ll Get:

    • A great product line along with a highly motivated and experienced team to work with
    • 2 festival bonuses (according to the company policy)
    • Lunch and breakfast (fully subsidized) will be provided from the office
    • In-house tea/coffee and snacks
    • Annual salary increments according to performance
    • Casual leave encashment + bonus
    • Annual bonus and recognition
    • Incentive (project-wise based on performance)
    • In-house table tennis facility
    • Team buffet and celebrations
    • Office retreats/tours
    • Training and learning materials to improve skills
    • Other facilities as per company policy

Note: Upload your CV in PDF format

Application Deadline: January 4, 2024